PDF: The Dalí Museum – Radio Spot Script

Challenge: To develop a 60-second radio spot promoting The Dalí Museum’s newest exhibit, Picasso/Dalí. Dalí/Picasso. This ad would air on news stations and talk shows in the Greater Tampa Bay area, and have to adequately describe the beauty of the works and significance of the exhibit. This radio spot was targeted to parents (or heads of families) aged 35-55.